Master of Mixes is an easy-to-use cocktail mixer. It is one of the biggest cocktail mixers in America and is sold worldwide. We were tasked with creating a vibrant interactive website that reflected their new packaging design. Working with the creative director, the design team and I did the UI for the whole of the site. 

One of the main challenges while designing this website was displaying all the products they have to offer. This, in turn, allowed for the creation of the interactive horizontal scroll on the homepage.

Another challenge I faced was the product page. To make it more manageable while scrolling, I had the idea to hide half of the Master of Mixes products on load. The user can simply click the arrow to show all the products. I also added a secondary nav, so the user can go straight to the product line they want to learn more about.

2018